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The podcast about Effective Communication in Business
Better communication skills will advance your career and business. Are you ready to enhance your understanding and results from better communication? Listen and learn how to deliver Your Intended Message.
Are you willing to cross-examine communication from various perspectives? Would you like to deliver your intended message more effectively?
Listen to Your Intended Message to gain a powerful advantage in your ability to convey your message to your audience, team, clients or marketplace.
Learn from the mistakes and success of communication experts from around the world from different scenarios.
The better communicator has the competitive advantage.
Imagine what that means to you when you improve the success of your next conversation, presentation or message.
Your Host - George Torok
https://yourintendedmessage.com/
The podcast about Effective Communication in Business
Better communication skills will advance your career and business. Are you ready to enhance your understanding and results from better communication? Listen and learn how to deliver Your Intended Message.
Are you willing to cross-examine communication from various perspectives? Would you like to deliver your intended message more effectively?
Listen to Your Intended Message to gain a powerful advantage in your ability to convey your message to your audience, team, clients or marketplace.
Learn from the mistakes and success of communication experts from around the world from different scenarios.
The better communicator has the competitive advantage.
Imagine what that means to you when you improve the success of your next conversation, presentation or message.
Your Host - George Torok
Episodes

Thursday May 07, 2026
Discover Your Core Message: Fredrik Haren
Thursday May 07, 2026
Thursday May 07, 2026
Your Inner Theme, Core Message & Brand Moniker
Be Authentic When You Find Your Innner Message
Episode 304 (This is a repeat of the popular episode #97. Fredrik is based in Sweden and now lives on his Ideas Island. It's no longer available for your free vacation.)
In this conversation with Fredrik Haren we explore:
- how speakers discover the deeper meaning behind their message
- why an inner theme creates stronger resonance with an audience
- the difference between a topic, a core message, and a brand moniker
- why explorers often connect more powerfully than experts
- how authenticity shapes audience trust
- why speeches fail when speakers begin too far ahead of their audience
- a four-step rhetorical framework for persuasive speaking
- why people rally behind messages more than personalities
- how leaders gain influence by knowing who they are
- the role of presence and being fully in the moment when speaking
- why clearly communicated ideas are the ideas most likely to become rea
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About Our Guest Fredrik Haren"
Fredrik is known as The Creativity Explorer. He has interviewed thousands of people in 70 countries on six continents about their creative process.
His book, The Idea Book, was included in "The 100 Best Business Books of All Time".
Fredrik helps people find their Inner Theme to help them get clarity on their purpose and true message. It's an intense one hour, on-off, session.
To learn more about the Clarity session contact Fredrik at clarity@interesting.org
Or connect on Linkedin https://www.linkedin.com/in/fredrikharen/
Visit his website at www.FredrikHaren.com
His Inner Theme: Humanity to the power of ideas
His Brand Moniker: The Creativity Explorer
His Core Message: Helping humanity create its potential
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Key Lessons from this conversation with Fredrik Haren:
- finding your inner theme creates a deeper connection between you and your message
- your strongest message is one that many people need to hear, but only you are uniquely positioned to deliver
- clarity about who you are strengthens clarity in how you speak
- a brand moniker helps you stand apart in a crowded field
- being an explorer creates curiosity, learning, and authenticity
- audiences connect more strongly with authentic conviction than polished perfection
- speakers need to begin where the audience is, not where they are
- the rhetorical structure of position, problem, possibility, proposal gives speeches logical momentum
- people follow messages they believe in more than personalities they admire
- leadership starts with understanding who you are at your core
- being fully present in the moment strengthens delivery and connection
- ideas become reality when people communicate them clearly and convincingly
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Your Intended Message is the podcast about how you can boost your career and business success by honing your communication skills. We’ll examine the aspects of how we communicate one-to-one, one to few and one to many – plus that important conversation, one to self.
In these interviews we will explore presentation skills, public speaking, conversation, persuasion, negotiation, sales conversations, marketing, team meetings, social media, branding, self talk and more.
Your host is George Torok
George is a specialist in communication skills. Especially presentation. He’s fascinated by the links between communication and influencing behaviors. He delivers training and coaching programs to help leaders and promising professionals deliver the intended message for greater success.
Connect with George
www.SpeechCoachforExecutives.com
https://superiorpresentations.net/
https://www.linkedin.com/in/georgetorokpresentations/
https://www.youtube.com/user/presentationskill

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